SoMo Restaurant week and Taste of SoMo will be tied together with a #SoMoFoodie program. SoMo Foodies receive bragging rights, three sheets of Taste of SoMo tickets ($30 value), a free enamel pin and a sweet swag bag. There are two ways to earn “SoMo Foodie” status.
First, consumers can use a “punch card” during restaurant week. For every restaurant week meal purchased, the customer receives one stamp. Six stamps equals “SoMo Foodie” status. Attendees can turn in their cards at Taste of SoMo.
Consumers can also qualify through the Instagram contest. Ask customers to use #SoMoFoodie and to check-in to respective restaurant. Each day one winner each day will win automatic SoMo Foodie status. Restaurant with most check-in’s receives free entry into 2020 Taste of SoMo.